Build Feature Walkthroughs and Product Tours Without Dev Help

You need a feature walkthrough for the new release. The marketing site needs an updated product tour. The sales team wants a demo video they can send to prospects. The help center needs a step-by-step guide for the new workflow.

All of these are the same content at their core - screenshots of your product with annotations showing what things do. But getting that content produced requires filing a design ticket, waiting in the sprint queue, coordinating with engineering for the website embed, and hoping nobody changes the UI before the assets ship.

PaneFlow lets product managers build feature walkthroughs and product tours themselves. Drag screenshots onto a canvas, add annotations and animations, and export as video, web embed, or framework component. No design ticket. No dev sprint. Update it yourself when the UI changes.

#Why Product Communication Is Harder Than It Should Be

Product managers sit at the intersection of product, design, engineering, marketing, and sales. They know what the product does better than anyone. But turning that knowledge into polished visual assets requires other teams.

Dev dependency for demos. Interactive product tours on the marketing site or inside the app require engineering work. A PM cannot just add an onboarding walkthrough to the product - it needs to be scoped, designed, built, tested, and deployed. Simple feature announcements become multi-sprint projects.

Screenshot decay. Products change constantly. That feature walkthrough you built last quarter already shows an outdated UI. The screenshots in the help center do not match what users see. Keeping visual assets current is a never-ending maintenance burden that usually falls behind.

Format multiplication. The sales team wants a video. Marketing wants a website embed. Customer success wants a help article with step-by-step images. Product wants an in-app tour. Each format requires a different tool and a different workflow. The PM describes the same content four times to four different teams.

Stakeholder communication gap. When presenting a product roadmap or feature proposal to leadership, PMs rely on static slide decks with flat screenshots. The animated, interactive nature of the product gets lost. A feature that looks exciting in the live product looks boring in a PowerPoint screenshot.

#How PaneFlow Works for Product Managers

PaneFlow is a visual tool for building animated product showcases. You capture screenshots, arrange them in a slideshow with annotations and animations, and export in whatever format you need.

#Product Screenshots in 3D Device Mockups

Drop product screenshots into 3D device mockups - iPhone, MacBook, iPad, Samsung Galaxy. This immediately elevates a flat screenshot into something that looks like a polished product showcase. Add an entrance animation and you have a reveal that feels like a keynote presentation.

#Animated Step-by-Step Walkthroughs

Build walkthroughs where each step appears with its own animation. A screenshot fades in, an annotation callout pops up, a text description drifts into view. The result is a guided tour that controls where the viewer looks and when.

#Embed Anywhere

Publish to CDN for iframe embedding on your marketing site, docs site, or help center. Use the native Webflow or Framer plugin for direct integration. Export as a React, Vue, or Svelte component for embedding in your app. The walkthrough goes wherever your audience is.

#Video Export for Sales and Marketing

The sales team needs a video they can attach to prospect emails. Marketing needs a clip for the feature announcement. PaneFlow exports any project as MP4. The animated walkthrough you built for the website becomes a video for sales, email, and social - from the same project.

#Easy Updates When the UI Changes

When the product UI changes, open the project in PaneFlow, swap the screenshots, adjust annotations, and republish. If you published to CDN, every embed across your site updates automatically. No dev ticket required.

#AI Image Generation

Need a background, illustration, or custom graphic for your presentation? PaneFlow's AI image tools generate images from text descriptions. Useful for creating polished visuals for roadmap presentations or stakeholder decks.

#Example: Building an Interactive Feature Walkthrough

A step-by-step walkthrough of a new feature for the marketing site or help center.

1. 1Capture screenshots of each step in the feature workflow
2. 2Create a pane for each step - add the screenshot and a text annotation
3. 3Place screenshots inside 3D device mockups for a polished look
4. 4Add "fade" animations for screenshots and "pop" for annotation callouts
5. 5Configure manual navigation so users advance through steps at their own pace
6. 6Publish to CDN and embed on the feature page or help article

#Example: Creating a Product Roadmap Presentation

A stakeholder presentation that brings the roadmap to life with animated feature previews.

1. 1Design a title pane with the roadmap theme and timeline overview
2. 2Build a pane for each major initiative with mockups showing the expected outcome
3. 3Use "drift-x" animations to create a sense of forward progression
4. 4Add data or metrics panes with "pop" animations for key numbers
5. 5Present directly from the browser in the stakeholder meeting
6. 6Export as video and share with remote stakeholders who could not attend

#Example: Making an Onboarding Flow Prototype

A visual prototype of an onboarding flow that you can test before asking engineering to build it.

1. 1Map each onboarding step as a separate pane
2. 2Add UI mockups or screenshots showing what the user would see at each step
3. 3Include callout annotations highlighting key actions and information
4. 4Set auto-advance or manual navigation to simulate the onboarding flow
5. 5Share the CDN link with stakeholders for feedback before committing dev resources

#What You Need vs What PaneFlow Delivers

#How PaneFlow Compares to Product Demo Tools

#vs Loom

Loom records your screen. It captures what you do in real time - clicks, scrolls, cursor movements. This is great for quick walkthroughs and async communication. But Loom output is a raw screen recording. PaneFlow output is a designed, animated presentation with controlled transitions and emphasis. Loom is for "let me show you quickly." PaneFlow is for "let me show you professionally."

#vs Gamma

Gamma generates presentations from prompts using AI. It is fast for getting a first draft of a slide deck. But Gamma's output is template-based with limited animation control, no 3D mockups, no video export, and no web embedding. For internal stakeholder decks where speed matters more than polish, Gamma is useful. For customer-facing product tours, PaneFlow produces better results.

#vs Google Slides

Google Slides is free and collaborative - useful for internal team presentations. But its animation system is minimal, it does not export video, it does not publish to the web as an embed, and it does not include 3D mockups. For quick internal decks, Google Slides works. For anything customer-facing or embedded on a website, PaneFlow is the better tool.

#vs Figma Prototypes

Figma prototypes are excellent for demonstrating interaction flows during design reviews. But prototypes are not deployable content - you cannot embed a Figma prototype on your marketing site as a product tour. PaneFlow creates content that is both a polished visual presentation and a deployable web asset.

#Frequently Asked Questions

Can I embed a product walkthrough on our website?

Yes. Publish to CDN and embed via iframe on any page, or use the native Webflow or Framer plugin. You can also export as a React, Vue, or Svelte component and embed it directly in your app.

Do I need a developer to create product tours?

No. PaneFlow is a visual editor. You design the tour by dragging screenshots and annotations onto a canvas, set animations visually, and publish or export without writing code.

Can I update the walkthrough when the product UI changes?

Yes. Open the project in PaneFlow, replace the screenshots, adjust any annotations, and republish. If you published to CDN, every embed updates automatically. No developer needed for updates.

Can I export the product tour as a video?

Yes. PaneFlow exports any project as MP4 video. This is useful for sales enablement, onboarding emails, help center articles, and social media product announcements.

Does PaneFlow work for SaaS product demos?

Yes. PaneFlow is well-suited for self-serve product demos, feature announcement showcases, and onboarding walkthroughs. You can embed the result on your marketing site, in your app, or share as a link.

#Related

• PaneFlow for SaaS Teams - onboarding and feature tour slideshows
• PaneFlow for Startups - pitch decks and launch showcases
• PaneFlow for Product Launches - product reveal slideshows
• PaneFlow vs Gamma - detailed comparison
• PaneFlow vs Google Slides - detailed comparison
• Browse all PaneFlow use cases