A product gallery for skincare and beauty brands that sell on formula rather than fantasy. Five square panes of pale sage lab minimalism built around the fictional Rena Lab Barrier Serum 04 - a frosted-glass dropper bottle at $48 - with a persistent "RENA LAB - Nº04" mono chip anchoring the top corner of every pane. Instead of rotating the bottle five times, the sequence makes the argument a formulation-literate customer actually wants: what is in it, at what percentage, what it feels like, and where it fits in a routine.
The percentages are the design. Pane 2 turns the ingredient list - usually a wall of INCI text behind an accordion - into four giant Inter Tight numerals stacked down the left: 5% niacinamide for barrier, 2% ceramide complex to seal, 1% allantoin to calm, 0.5% squalane for slip. Each figure counts up with a number-roll while the bottle sits to the right, dropper lifted, a drop forming. The headline above says everything about the voice: "Four actives. No noise."
Texture gets a full pane because texture closes the sale. A full-bleed macro of the serum smeared on sage acrylic carries a single line - "Milky gel. Gone in twenty seconds." - answering the will-it-feel-sticky question in nine words. It is the pane that does the job of a thousand-word review.
The routine pane positions the product instead of just praising it. Three rounded sage cards - 01 cleanse, 02 serum, 03 moisturize - connect with a thin drawn line under "Three steps. Twice a day." with an "AM + PM" chip below. The close pulls back to the bottle beside its recyclable box, lands "Barrier, rebuilt." in Space Grotesk, and finishes with an ink pill reading "Add to routine - $48" over the trust line "Dermatologist tested · Vegan."
Export to HTML, React, Vue, or Svelte and mount the gallery in the image slot of your product page. The square format sits cleanly in both desktop two-column and mobile single-column layouts, and the closing "Add to routine - $48" pill hands off to your real cart button. The formula story plays itself while the shopper reads the buy box.
The 1:1 format exports to video or image sequence for Instagram with no recomposition. The actives pane runs as a standalone looping ad - rolling percentages give the creative motion without extra production - and the texture macro works as the organic follow-up post. One project, a week of launch content.
Skincare brands win on education, and the routine pane is built to anchor a "how to use it" section anywhere on the site. Embed the full gallery on a routine-builder page or a comparison landing page, where the three-step cards and the AM + PM chip do the explaining that usually requires an illustrated guide.
Open this template in PaneFlow, customize it to match your brand, and export as HTML, React, Vue, or video.