Black Friday Square - Retro Kitchen Template

A Black Friday post with the warmth of a 70s family kitchen. "Black Friday / is cooking." is set in chunky Shrikhand on a cream field, a mustard sticker tilted in the corner reads "35% OFF EVERYTHING", and three burnt orange flip-clock tiles count down live under "SALE ENDS IN", each split by a thin cream line and labeled "DAYS", "HRS", and "MIN". Built for the fictional enameled cookware brand Potluck & Co, this 1:1 square is the friendly anti-doorbuster: a Black Friday post that feels like an invitation to dinner.

#What Makes This Template Stand Out

The clock is the anchor that moves. On pane one the flip tiles sit big and centered. On the product panes they shrink into a compact strip in the top-left corner, still counting, so the products get the room. On pane four they return to full size under "Get it before it's gone." with a "Shop the sale" pill below, and the loop goes back to the start without a jump.

The products get the 70s treatment, too. Pane two drops in a burnt orange Dutch oven with a brass knob on a mustard disc, with "THE DUTCH OVEN", a struck "$345", a big orange "$224", and "5.5 qt enameled cast iron, brass knob". Pane three sets three nested mustard saucepans with wooden handles on an orange disc under a huge "35% off" and "everything that simmers", while the sticker in the corner switches to "BLACK FRIDAY". The "POTLUCK & CO" and "ENAMELED COOKWARE" footer stays put on every pane.

The palette and motion are cheerful. Cream, brown ink, burnt orange, and mustard, with Shrikhand for headlines, Inter Tight for digits and prices, and Rubik for labels and body. Tiles, stickers, and copy pop in, the cutouts drop and settle with a bounce, the strike line draws across the old price, and the new price number-rolls up. The tiles are shapes and texts rather than images, so recoloring them to your brand takes seconds.

• 1:1 square (1080x1080) with square corners for Instagram, Facebook, and LinkedIn
• Live flip-tile countdown in days, hours, and minutes - video-safe with no frozen seconds
• Built-in ended state: the clock swaps to "Sale's on. Get cooking." when time runs out
• Traveling clock that shrinks to a corner strip on product panes and returns for the close
• Drawn strike line and number-roll price on the Dutch oven pane
• 14-second loop at 3s per pane, ready for MP4 export or a hosted embed

#Who Should Use This Template

• Cookware and kitchen brands running a sitewide Black Friday discount.
• Home goods and DTC brands with a warm, family-friendly voice that a black-and-red doorbuster would betray.
• Small shops on Instagram that need one square that works as a feed post, a story background, and an ad.
• Social media managers who want a countdown post without hand-updating a number every day.

#Best Use Cases

#Instagram Feed Post and Paid Ad

Export to MP4 and post natively, or run it as a feed ad. The first frame already says "Black Friday", shows the deadline, and carries the "35% OFF EVERYTHING" sticker, so the post works even for people who scroll past mid-loop.

#Email Header

Export the first pane as an image for your newsletter. It captures the time left at the moment of export, so send it the same day and link it to the hosted version, where the tiles count live.

#Store Homepage or Pop-Up

Embed the hosted version on your homepage or in a sale pop-up. On the web the tiles keep counting down, and when the sale ends the clock turns into "Sale's on. Get cooking." on its own.

#How to Customize This Template

1. Open PaneFlow and select "Black Friday Square - Retro Kitchen" from the template gallery
2. Select the DAYS digits, open the "Countdown" group in the sidebar, and set "Ends at" - then set the same date on the HRS and MIN digits
3. Toggle "Preview" to check the ended state, and rewrite "Sale's on. Get cooking." if you like
4. Replace "POTLUCK & CO" and "ENAMELED COOKWARE" with your brand and category
5. Rewrite "Black Friday is cooking." and "Get it before it's gone." - keep dates and durations out of the copy, the tiles already say how long is left
6. Swap the Dutch oven and pan set cutouts for your products, and update "THE DUTCH OVEN", "$345", "$224", and the detail line
7. Change "35% off", "everything that simmers", and both stickers to match your offer, and add a URL click action to the "Shop the sale" pill
8. Export to MP4 for feeds, images for a carousel, or publish as a hosted link for a live countdown

#Related Templates

• Black Friday Story - Streetwear Tape - a 9:16 story with a live countdown on hazard tape
• Thanksgiving Pre-Orders - Bakery Square - a warm 1:1 square with a live pre-order deadline
• Small Business Saturday - Shop Local Post - a retro feed post for the day after Black Friday
• Cyber Monday Flash - 24-Hour Sale Square - a dark, terminal-style square for the Monday after

#Related Resources

• PaneFlow for Ecommerce - sale posts, product sections, and campaign creative for online stores
• PaneFlow for Content Creators - square posts and looping social video
• Text and Countdown Docs - countdown tokens, Largest Unit, When Ended, and the Show setting